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Podcast 'Why People Skills are the Ultimate Competitve Advantage'

Matt Britton has been on the front lines of cultural and technological change for over two decades. He’s the founder and CEO of Suzy, a leading consumer intelligence platform that helps top companies make real-time decisions driven by human insights. Matt is also the author of Generation AI and a sought-after speaker known for his bold ideas and data-backed foresight.
 

With a deep understanding of Gen Z and millennial consumers, Matt has helped Fortune 500 companies—from Pepsi to Microsoft—navigate everything from social media shifts to brand reinvention. His mission? To help businesses close the gap between what consumers want and what companies deliver.

What You Will Learn:

  • Why Gen Z values community and co-creation over traditional advertising
  • How companies can build trust by being transparent, responsive, and real
  • Why staying static is the biggest risk a brand can take
  • The key difference between data and insight—and why that matters
  • How to foster a culture of innovation inside large organizations

Want to discover more? Listen to the episode on:
Spotify: https://tinyurl.com/5583xzpm
YouTube: https://tinyurl.com/2p9t3zcp

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